The new feature will allow users easy access to interactions with a business. QR codes are available for businesses around the world using the WhatsApp Business app or WhatsApp Business API
QR codes will eliminate the need for people to store a local business’ WhatsApp number to their contacts in order to contact the business. Now, people simply can scan the QR code a business displays on its storefront, product packaging or receipt to initiate a chat.
“Today we support more than 50 million WhatsApp Business app users. To help them and the thousands of larger businesses on the WhatsApp Business API get discovered, we’re introducing new features to start a chat with a business on WhatsApp and see what goods and services they offer,” WhatsApp said in a blog.
WhatsApp had launched the catalog feature last year. Catalogs allow businesses to showcase and share the goods or services they offer. WhatsApp claims over 40 million people view a business catalog on WhatsApp each month.
These WhatsApp Business new features are really useful for some of the small business.